I believe it comes down to greed. No matter what business your in. In my case I wonder why the guy at Happy Rich Video could not just have ripped me off for say 100 USD why did he have to go for 400 usd? Why is it exxon mobil reported over 1 billion US Dollars in profit? Would say 500 million USD not be enough for Exxon? All across the world people have been raped with high gas prices, why? Is it justifiable? OPEC negotiates the price of a barrel of oil by the amount off oil they produce. Is it ok for them to cut production to turn a huge profit even though their still making a decent profit? What about Bernard Madoff, is it ok he stole all that money from those investors? Why did he not just steal 1 million USD why keep going? The victims of his greed are they all stupid for failing for his scam? Maybe they are jsut as greedy as Madoff is. He promised a higher return then any other firm, which people did not question how he can do this, they all just saw dollar signs and turned there money over. It is all about greed, and greed is killing this world. Ghandi said "Earth provides enough to satisfy every man's need, but not every man's greed" he was so right. I understand business is about making a profit, but where is the line between making a profit and greed drawn? How much of a profit is exceptible? To me my understanding of business is yes to make money, but doing it honestly. Well all know every action has a reaction, and today greed has caused people to forget this. The mortgage brookers, investment firms, and large corperatioins have all forgot about this. They did not think about the people who lost there homes, jobs, familys, and life savings just beacuse their greedy ways. Now the little guys like the cameras shops, and small retail stores are doing the same, becasue they too want to be like the big guys, all at the expense of the consumer. Its all just not right!