Seems like there will be big changes to China's sporting apparatus:
China vows to end gold medal obsession - Jan. 28, 2015
Beijing will no longer reward provincial governments or officials for gold medals won by their representatives at the Asian Games and Olympics, according to a report prepared by the State General Administration of Sports.
The move away from a "gold medal fixation" is meant to satisfy regulators at the Central Commission for Discipline Inspection, the anti-graft watchdog that has been working to eliminate corruption as part of an campaign spearheaded by President Xi Jinping.
According to sports officials, the gold medal obsession and associated financial rewards had spurred some athletes and trainers to "unscrupulously win games, betray sportsmanship, ethics and the law." China's sprawling sports apparatus will now shift its focus to increasing public participation in sports and advancing education efforts.
China has long been fixated on capturing more gold medals in international competition. At the 2008 Olympic Games in Beijing, the country's athletes won a total of 100 medals, 51 of which were gold. In London, Chinese athletes won gold 38 times, only eight shy of the U.S. haul.
China's success is the result of a campaign conducted over the previous two decades to lift the country from athletic obscurity (China did not win its first Olympic gold until 1984).